Seamaster Diver 300M - A Celebration Of The Special Bond Between 007 And OMEGA

In 1995, Pierce Brosnan was the first to sport an Omega Diver 300m as James Bond in the film Goldeneye. Since then, Omega has become synonymous with 007, and with the release of the highly anticipated No Time to Die, a new adventure mandates a new watch.

Seamaster Diver 300M - A Celebration Of The Special Bond Between 007 And OMEGA



A household name in the world of luxury watchmaking, OMEGA watches are expertly crafted to offer the very best in performance, style and functionality. 


The success of the OMEGA brand was characterised by several historic achievements in the past several decades. In 1932, OMEGA made its debut as the Olympic Games’ official timekeeper. With the arrival of the 1960s - and with the space race in full swing - the Speedmaster became the first OMEGA watch to be worn in space. NASA endorsed the brand soon after, with astronaut Buzz Aldrin famously sporting an OMEGA Speedmaster as part of the Apollo 11 moon landing. 


Most recently, following the release of Golden Eye, OMEGA began to feature prominently on the wrist of the most distinguished secret agent of all time, Bond, James Bond. Today, OMEGA continues to lead the market as part of the Swatch Group and holds its own with its pioneering design and performance-driven models.


OMEGA Seamaster Diver 300M Co-Axial Master Chronograph

The Omega Seamaster Diver 300m Co-Axial Master Chronometer had a hefty job to carry out with the latest instalment of James Bond. Not only were they celebrating their enduring partnership with 007, but with it being Daniel Craig’s final appearance as Bond, Omega had to forge a watch like no other, and from this was born the new Seamaster Diver 300m. 


The timepiece is perhaps the most character-driven of all the OMEGA Seamaster’s that have featured in the franchise. Up until now, Bond was more or less given a ready-to-wear watch from the collection, this time, the Seamaster has been designed especially for him. Those who have worked closely on the franchise, and even Craig himself, have had input on the watch’s design so that Bond is well and truly present in the essence of the watch. 

Omega Seamaster Diver 300m Co-Axial Master Chronometer Bag

Fully-loaded Seamaster 

The watch is identical to 007’s watch in No Time To Die. This 42mm Seamaster, in strong yet lightweight Grade 2 titanium, echoes a military inclined watch, and sports a brown tropical aluminium bezel ring and dial. 


With a unidirectional bezel, helium escape valve and screw-in crown, it is actually slightly slimmer than the standard Diver 300m models thanks to the doming of the sapphire-crystal glass and is presented on a striped NATO strap in brown, grey and beige with 007 engraved on a titanium loop. Any lover of vintage watches will gravitate to this watch as its warm, yellow, aged-brown hue is the colour that old black dial watches eventually became over time. 


The watch is also significantly lighter than the original models in the collection, as carrying extra weight can only make saving the world harder than it already is. This is notably seen on its tool watch-inspired titanium Milanese bracelet which works well with formal and casual attire, and also for any deep divers, is probably the better alternative in terms of comfort and longevity, whereas the NATO strap is a great alternative for those who want a dressed-down watch strap. 


The 007 Diver is powered by OMEGA’s Co-Axial Master Chronometer 8806, which has achieved the industry’s highest standards of precision, chronometric performance. It has a power reserve of 55 hours, is accurate to a minimum of 0/+5 seconds per day, and of course, has magnetic resistance up to 15,000 Gauss. A very useful feature for when you’re facing a villain with a love of strong magnets - The Spy Who Loved Me would have certainly loved this one. 

Special agent touches 

OMEGA has opted for subtle Bond references with the new Seamaster, which certainly helps any spy stay inconspicuous.


The watch has focused on really tapping into Bond’s military side, where he holds the rank of commander in the British Royal Navy. This superb attention to detail is featured in the dark brown matte dial which replaces the ceramic wave of the original Seamaster. This is more than fitting for Craig’s Bond and aptly reflects his rugged and action-driven Bond which has differentiated him from the Bonds of the past.


The watch also features a so-called ‘broad arrow’ on the dial just above the 6 o’clock position. The arrowhead is symbolically used by the British government to mark property. It may not help the ‘secret’ part of the secret agent, but we're sure Bond would prefer the attention. 


What’s more, you can also sport special agent status with this watch as there is ‘007’ engraved on the titanium loop for your eyes only, with the added inscripture ‘0552’ to reference Navy personnel, and ‘62’ to mark the year of the first-ever Bond film, Dr. No. 

Omega Seamaster Diver 300m Co-Axial Master Chronometer Back

Final thoughts 

The watch comes in at £6,950 - £7,880 and the price is dependent on the strap choice. However, either is more than suitable for any Bond fan and watch collector alike. 


When it comes to a multi-purpose everyday luxury timepiece, you need to look no further than the Omega Seamaster Diver 300m. It is a beautifully crafted timepiece for amateurs and everyday wearers who desire a multi-purpose tool watch that is not only stellar in design but also a mark of an iconic time in film history. 


The 007 Seamaster is OMEGA’s ultimate secret agent watch, with the ability to really blow your mind - in the film, this is a literal feature, but for those outside the fictional realm of 007, it is sure to leave you shaken and not stirred. For Bond, there is no time to die, but for the rest of you, there is no time to waste to get your hands on the iconic Seamaster Diver 300m. 


You can find the watch available at Wallace Allan here. For more information on this particular item, or any others in our collection, please do not hesitate to get in touch. Our team of experts are always on hand to help.

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